Sears Aims to Make Life -- and Your Marriage -- Easier

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the weekend. See the methodology here.

Among the new releases, Sears' "Dinner Party" highlights the challenges of picking the right washing machine and Kohl's pushes sports in its latest back-to-school spot. And U.S. Cellular wants you to know they have your back wherever you are, even if it's "way way way out here."

Arnold Schwarzenegger stars in the No. 1 most-engaging spot for 2K Games recreating the famous bar scene from "The Terminator." This time, however, Mr. Schwarzenegger must take on WWE wrestlers. And the No. 5 spot from Iams shows that a dog truly is a man's best friend. From road trips to little league games, the spot follows a young boy growing up with his dog "Duck."

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Jordan: Marvin's Coming: Blake Griffin Jordan: Marvin's Coming: Blake Griffin
Network: Cartoon Network
Show: American Dad
Primetime Airing: Aug. 2, 9:45 pm ET
Sears: Dinner Party Sears: Dinner Party
Network: Investigation Discovery
Show: Dateline on ID
Primetime Airing: Aug. 2, 9:09 pm ET
Kohl's: Back to Sports Kohl's: Back to Sports
Network: ABC Family
Show: The Hunger Games
Primetime Airing: Aug. 2, 9:11 pm ET
Snail Games: Taichi Panda: Ronda Rousey Snail Games: Taichi Panda: Ronda Rousey
Network: Fox Sports 1
Show: UFC Tonight: Special Edition
Primetime Airing: Jul. 31, 10:20 pm ET
U.S. Cellular: Way Way Way Out Here U.S. Cellular: Way Way Way Out Here
Network: NBC Sports
Show: NASCAR Racing
Primetime Airing: Aug. 1, 8:29 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
2K Games: Arnold as the Terminator 2K Games: Arnold as the Terminator
Online Views: 1,532,001
Social Actions: 38,567
SpotShare: 3.65%
Foot Locker: The Bobby Butter Story: Damian Lillard, Jimmy Kimmel Foot Locker: The Bobby Butter Story: Damian Lillard, Jimmy Kimmel
Online Views: 1,210,446
Social Actions: 7,278
SpotShare: 1.10%
DirecTV: Arts and Craftsy Tony Romo DirecTV: Arts and Craftsy Tony Romo
Online Views: 362,470
Social Actions: 10,984
SpotShare: 1.01%
Microsoft: The Future Starts Now Microsoft: The Future Starts Now
Online Views: 240,095
Social Actions: 7,644
SpotShare: 0.70%
Iams: A Boy and His Dog Duck Iams: A Boy and His Dog Duck
Online Views: 279,270
Social Actions: 6,845
SpotShare: 0.65%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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