Watch Out! Jennifer Lawrence Wants to Photobomb Your Selfie

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, we learn we're not the only ones who like to photobomb pictures. From Jennifer Lawerence to Dustin Hoffman, People Magazine reminds us that even celebrities like to have their fun on the red carpet. And Buick's new spot, "Unexpected," tries to appeal to millennials by claiming that it's no longer your grandpa's car.

All five spots hold their places on our most engaging chart with Foot Locker's "The Bobby Butter Story" continuing to top the charts. The spot, which features Jimmy Kimmel as Bobby Butter, shows Damian Lillard of the Portland Trail Blazers advising Minnesota Timberwolves player Andrew Wiggins to not end up like Butter with his title as Rookie of the Year.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Major League Baseball: #THIS: Tulo Makes Great First Impression Major League Baseball: #THIS: Tulo Makes Great First Impression
Network: ESPN
Show: Baseball Tonight
Primetime Airing: Aug. 4, 10:57 pm ET
Toyota: Annual Clearance Event: Hologram 17 Toyota: Annual Clearance Event: Hologram 17
Network: Discovery
Show: Deadliest Catch
Primetime Airing: Aug. 4, 9:36 pm ET
Buick: Summer Sell Down: Unexpected Buick: Summer Sell Down: Unexpected
Network: FX
Show: Tyrant
Primetime Airing: Aug. 4, 10:51 pm ET
JCPenney: Huge Sale: Doorbuster Denim JCPenney: Huge Sale: Doorbuster Denim
Network: TBS
Show: The Big Bang Theory
Primetime Airing: Aug. 4, 10:43 pm ET
People Magazine: Photobombing People Magazine: Photobombing
Network: Oprah Winfrey Network
Show: The Haves and the Have Nots
Primetime Airing: Aug. 4, 10:17 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Foot Locker: The Bobby Butter Story: Damian Lillard, Jimmy Kimmel Foot Locker: The Bobby Butter Story: Damian Lillard, Jimmy Kimmel
Online Views: 1,344,427
Social Actions: 7,543
SpotShare: 1.30%
Paper and Packaging Board: Letters to Dad Paper and Packaging Board: Letters to Dad
Online Views: 138,308
Social Actions: 8,175
SpotShare: 0.81%
Iams: A Boy and His Dog Duck Iams: A Boy and His Dog Duck
Online Views: 251,192
Social Actions: 7,719
SpotShare: 0.81%
Microsoft: The Future Starts Now Microsoft: The Future Starts Now
Online Views: 189,517
Social Actions: 6,043
SpotShare: 0.64%
DirecTV: Arts and Craftsy Tony Romo DirecTV: Arts and Craftsy Tony Romo
Online Views: 179,614
Social Actions: 4,859
SpotShare: 0.52%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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