Last Night's Ads: Cristoph Waltz Makes (and Falls for) Jokes for Clash of Clans

Plus, The Five Most Digitally Engaging Spots on TV Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Planet Fitness offers a deal perfect for that New Year's resolution (you know the one), Discover Card promotes its miles program using animated posters and a cover of Cole Porter's "Don't Fence Me In," Little Caesars promises never to save on tomato sauce and Buffalo Wild Wings asks football fans why they insist on watching games at home.

Finally, Christoph Waltz (from "Django Unchained") is the butt of a "Your Mama" joke he starts himself, in a new spot in the "Clash of Clans" campaign.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Little Caesars Pizza: New Door Little Caesars Pizza: New Door
Network: CW
Show: The Flash
Primetime Airing: Dec. 29, 8:20 pm ET
Discover Card: Travel Posters Discover Card: Travel Posters
Network: NBC Sports
Show: NHL Overtime
Primetime Airing: Dec. 29, 10:55 pm ET
Supercell: Clash of Clans: Your Mama: Christoph Waltz Supercell: Clash of Clans: Your Mama: Christoph Waltz
Network: Cartoon Network
Show: American Dad
Airing Date: Dec. 29, 1:30 am ET
Buffalo Wild Wings: Watching the Game Buffalo Wild Wings: Watching the Game
Network: Big Ten Network
Show: College Basketball
Primetime Airing: Dec. 29, 8:14 pm ET
Planet Fitness: Judgement Free Planet Fitness: Judgement Free
Network: ABC
Show: The Muppets
Primetime Airing: Dec. 29, 8:38 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Supercell: Boom Beach: Everything Supercell: Boom Beach: Everything
Online Views: 2,233,713
Social Actions: 12,948
SpotShare: 1.50%
Temptations Cat Treats: Say Sorry Temptations Cat Treats: Say Sorry
Online Views: 357,502
Social Actions: 18,914
SpotShare: 1.23%
Old Navy: Alexandra Gert Old Navy: Alexandra Gert
Online Views: 1,051,812
Social Actions: 5,635
SpotShare: 0.86%
DURACELL: Star Wars: Battle for Christmas Morning DURACELL: Star Wars: Battle for Christmas Morning
Online Views: 2,036,024
Social Actions: 2,827
SpotShare: 0.85%
Activision: Call of Duty: Black Ops III: PlayStation 4 Bundle Trailer Activision: Call of Duty: Black Ops III: PlayStation 4 Bundle Trailer
Online Views: 590,535
Social Actions: 4,353
SpotShare: 0.46%

As always, you can find out more about the best commercials on TV at Ad Age'sCreativity.

Miss the previous installment of Hot Spots? Click here.

Most Popular