Last Night's Ads: Siri Knows Everything in AT&T's Latest Spot

Plus, the Five Most Digitally Engaging Spots On TV Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Target introduced a fashion line called Who What Wear, while Royal Caribbean cruise lines offered 30% off on summer bookings for a limited time. Geico brought back its spot for home insurance with its own version of the "Hey Diddle Diddle" nursery rhyme, and McDonald's advertised a line of "Transformers" toys in its Happy Meals.

Finally, AT&T taps Siri for its "free iPhone" promotion.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Target: Around Town, TargetStyle Target: Around Town, TargetStyle
Network: BRAVO
Show: The Real Housewives of Beverly Hills
Primetime Airing: Feb. 16, 9:47 pm ET
AT&T: Siri AT&T: Siri
Network: CBS
Show: NCIS
Primetime Airing: Feb. 16, 8:07 pm ET
GEICO: Short Stories & Tall Tales GEICO: Short Stories & Tall Tales
Network: FOX
Show: Maury
Airing Date: Feb. 16, 3:35 pm ET
McDonald's: On the Porch: Transformers: Robots in Disguise McDonald's: On the Porch: Transformers: Robots in Disguise
Network: Nick
Show: Nicky, Ricky, Dicky & Dawn
Primetime Airing: Feb. 16, 8:35 pm ET
Royal Caribbean Cruise Lines: Seek Summer Royal Caribbean Cruise Lines: Seek Summer
Network: ABC
Show: Good Morning America
Airing Date: Feb. 16, 8:10 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Mountain Dew: Puppymonkeybaby Mountain Dew: Puppymonkeybaby
Online Views: 5,566,525
Social Actions: 67,087
SpotShare: 3.36%
AT&T: BOGO: Hang Out AT&T: BOGO: Hang Out
Online Views: 114
Social Actions: 81,316
SpotShare: 2.68%
AT&T: Instant Crowd AT&T: Instant Crowd
Online Views: 2,428
Social Actions: 45,752
SpotShare: 1.51%
YouTube: A Trip to Unicorn Island YouTube: A Trip to Unicorn Island
Online Views: 1,380,443
Social Actions: 35,271
SpotShare: 1.44%
T-Mobile: Drop the Balls T-Mobile: Drop the Balls
Online Views: 4,853,224
Social Actions: 10,917
SpotShare: 1.35%

As always, you can find out more about the best commercials on TV at Ad Age'sCreativity.

Miss the previous installment of Hot Spots? Click here.

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