Tide's Young Pitchman Finds the Perfect Spot to Hide Meatballs

Plus, the Five Most Digitally Engaging Spots on TV Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Acura introduces its latest TLX model; GE promotes a new refrigerator with a Keurig brewing system attachment; and Firestone celebrates 90 years of its auto-care service.

YMCA endorses a new presidential hopeful: one-year-old Zoe. Lastly, Tide's spot presents a little gentleman who found the perfect hiding place for meatballs: his pockets.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Acura: Giddy Up Acura: Giddy Up
Network: Golf
Show: PGA Tour Golf
Primetime Airing: Feb. 25, 9:21 pm ET
YMCA: Zoe for President: Change Is Coming... Eventually YMCA: Zoe for President: Change Is Coming... Eventually
Network: CNN
Show: CNN Republican Presidential Debate
Primetime Airing: Feb. 25, 10:44 pm ET
Tide: Stain Maker: Meatballs Tide: Stain Maker: Meatballs
Network: ABC
Show: Scandal
Primetime Airing: Feb. 25, 9:39 pm ET
GE Appliances: Dad's Birthday GE Appliances: Dad's Birthday
Network: Cooking Channel
Show: Carnival Eats
Primetime Airing: Feb. 25, 10:08 pm ET
Firestone Complete Auto Care: Celebrating 90 Years Firestone Complete Auto Care: Celebrating 90 Years
Network: CMT
Show: Last Man Standing
Primetime Airing: Feb. 25, 8:46 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
AT&T: Siri AT&T: Siri
Online Views: 2,770
Social Actions: 45,039
SpotShare: 1.93%
AT&T: BOGO: Hang Out AT&T: BOGO: Hang Out
Online Views: 1,641
Social Actions: 36,614
SpotShare: 1.57%
H&M: Modern Essentials Selected by David Beckham: Spring 2016 H&M: Modern Essentials Selected by David Beckham: Spring 2016
Online Views: 1,716,399
Social Actions: 15,015
SpotShare: 1.19%
Mountain Dew: Puppymonkeybaby Mountain Dew: Puppymonkeybaby
Online Views: 898,851
Social Actions: 16,965
SpotShare: 1.02%
Truth: CATmageddon Truth: CATmageddon
Online Views: 316,137
Social Actions: 13,449
SpotShare: 0.69%

As always, you can find out more about the best commercials on TV at Ad Age'sCreativity.

Miss the previous installment of Hot Spots? Click here.