Lady Gaga and Tony Bennett Ham It Up For H&M (See Last Night's New Ads)

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Lady Gaga and Tony Bennett doo-wop away, backed by a swing band and sweater models, for H&M's holiday offerings (Creativity made the spot an Editor's Pick yesterday). Walmart and Hyundai are also beating the holiday drum. As is McDonald's, which is promoting a new gift card with American Express. And a deadbeat dad is swapped out -- and introduced to a Samsung smartwatch -- in Verizon's latest Christmas spot, "The Good More."

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
H&M: Magical Holidays H&M: Magical Holidays
Network: E!
Show: Kourtney & Khloé Take the Hamptons
Primetime Airing: Dec. 1, 9:39 pm ET
Walmart: Vizio's Sound Walmart: Vizio's Sound
Network: ABC
Show: Castle
Primetime Airing: Dec. 1, 10:12 pm ET
McDonald's: 21 Days of Gift-Fest McDonald's: 21 Days of Gift-Fest
Network: MTV
Show: Ridiculousness
Primetime Airing: Dec. 1, 9:37 pm ET
Verizon: The Good More Verizon: The Good More
Network: ABC Family
Show: Elf
Primetime Airing: Dec. 1, 9:43 pm ET
Hyundai: Holiday Lights Hyundai: Holiday Lights
Network: ION
Show: Criminal Minds
Primetime Airing: Dec. 1, 9:09 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Beats Audio: Solo Selfie Beats Audio: Solo Selfie
Online Views: 10,345,177
Social Actions: 55,077
SpotShare: 4.29%
Foot Locker: It's Real Foot Locker: It's Real
Online Views: 777,474
Social Actions: 123,109
SpotShare: 3.02%
H&M: Magical Holidays H&M: Magical Holidays
Online Views: 739,537
Social Actions: 44,618
SpotShare: 1.23%
Old Spice: Dad Song Old Spice: Dad Song
Online Views: 2,157,273
Social Actions: 17,804
SpotShare: 1.04%
GEICO: Push It: It's What You Do GEICO: Push It: It's What You Do
Online Views: 162,506
Social Actions: 27,935
SpotShare: 0.75%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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