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Ellen DeGeneres and Sofia Vergara Come Back From the Future for CoverGirl

Plus, the Five Most Digitally Engaging Spots on TV Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Ikea shows a husband rushing through a very organized Ikea closet to get the things his wife, who's in labor, requests over the phone. Larabar rewrites the lyrics of '60s folk song "Little Boxes" to promote the brand's healthy snack bars. Audi touts Q7 technology, and US Bank wants to be the financial institution there for you when you wake up.

Finally, CoverGirl sends Ellen DeGeneres and Sofia Vergara to the future and back to inform women how to look younger using the company's new line of makeup.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
CoverGirl: Future Advice: Ellen DeGeneres, Sofia Vergara CoverGirl: Future Advice: Ellen DeGeneres, Sofia Vergara
Network: National Geographic Wild
Show: Caribbean's Deadly Underworld
Primetime Airing: Jan. 25, 9:52 pm ET
IKEA: Birth Plan IKEA: Birth Plan
Network: ION
Show: Criminal Minds
Primetime Airing: Jan. 25, 10:39 pm ET
Larabar: Little Boxes Larabar: Little Boxes
Network: ABC
Show: The Bachelor
Primetime Airing: Jan. 25, 8:29 pm ET
Audi: Technology Audi: Technology
Network: HGTV
Show: House Hunters
Primetime Airing: Jan. 25, 8:16 pm ET
US Bank: The Power of Possible: Lights US Bank: The Power of Possible: Lights
Network: Golf
Show: PGA Tour Golf
Airing Date: Jan. 25, 3:09 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Expedia: Zoo Expedia: Zoo
Online Views: 2,080,277
Social Actions: 5,101
SpotShare: 0.90%
Toyota: Wolf Pack Toyota: Wolf Pack
Online Views: 1,214,416
Social Actions: 5,513
SpotShare: 0.61%
King.com: Candy Crush Jelly Saga: Meet the Real Jelly Queen! King.com: Candy Crush Jelly Saga: Meet the Real Jelly Queen!
Online Views: 1,263,470
Social Actions: 4,300
SpotShare: 0.59%
Oreo: Rolling Wonder Oreo: Rolling Wonder
Online Views: 60,084
Social Actions: 11,615
SpotShare: 0.45%
Beats Audio: Cam Newton and 2 Chainz Beats Audio: Cam Newton and 2 Chainz
Online Views: 109,082
Social Actions: 8,931
SpotShare: 0.36%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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