In Sonic Newest Ad, Size Isn't Everything

Plus, The Five Most Digitally Engaging Spots

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Amazon aired its Super Bowl teaser featuring Alec Baldwin and Dan Marino; golf ball brand Titleist pays homage to golfers of all sizes and shapes; Mount Sinai Hospital promotes its services with not one doctor or patient in sight; and Jos. A. Bank is having a three-day sale.

Finally, Sonic introduces an addition to its menu with a very intense, albeit small, karate player.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Amazon Echo: Alec Baldwin & Dan Marino Brainstorm Amazon Echo: Alec Baldwin & Dan Marino Brainstorm
Network: CNBC
Show: Squawk Alley
Airing Date: Jan. 27, 8:30 am ET
Titleist: Thank You: Cameron McCormick, Jason Dufner Titleist: Thank You: Cameron McCormick, Jason Dufner
Network: Golf
Show: European PGA Tour Golf
Airing Date: Jan. 27, 5:14 am ET
Sonic Drive-In: Intense Sonic Drive-In: Intense
Network: MTV
Show: The Challenge: Battle of the Bloodlines
Primetime Airing: Jan. 27, 10:09 pm ET
The Mount Sinai Hospital: The Future The Mount Sinai Hospital: The Future
Network: MSNBC
Show: Morning Joe
Airing Date: Jan. 27, 5:17 am ET
JoS. A. Bank: Yours for the Taking JoS. A. Bank: Yours for the Taking
Network: WGN America
Show: Person of Interest
Primetime Airing: Jan. 27, 10:13 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Hulu: 11.22.63 Hulu: 11.22.63
Online Views: 1,017,684
Social Actions: 11,704
SpotShare: 0.77%
Axe: Find Your Magic Axe: Find Your Magic
Online Views: 1,800,802
Social Actions: 4,270
SpotShare: 0.76%
King.com: Candy Crush Jelly Saga: Meet the Real Jelly Queen! King.com: Candy Crush Jelly Saga: Meet the Real Jelly Queen!
Online Views: 1,280,144
Social Actions: 4,607
SpotShare: 0.59%
Bud Light: The Bud Light Party Is Coming Bud Light: The Bud Light Party Is Coming
Online Views: 819,897
Social Actions: 4,228
SpotShare: 0.43%
Beats Audio: Cam Newton and 2 Chainz Beats Audio: Cam Newton and 2 Chainz
Online Views: 127,901
Social Actions: 10,004
SpotShare: 0.41%

As always, you can find out more about the best commercials on TV at Ad Age'sCreativity.

Miss the previous installment of Hot Spots? Click here.