As we work to bring even more value to our audience, we’ve made important changes for those who receive Ad Age with our compliments. As of November 15, 2016 we will no longer be offering full digital access to AdAge.com. However, we will continue to send you our industry-leading print issues focused on providing you with what you need to know to succeed.
If you’d like to continue your unlimited access to AdAge.com, we invite you to become a paid subscriber. Get the news, insights and tools that help you stay on top of what’s next.
Feeling Cold? Belize Wants You to Know You Have Options
Plus, the Five Most Digitally Engaging Spots
Published on .
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the releases, Lexus has the second new spot for the RX in a week, JoS. A. Bank promotes its January clearance sale, and Red Bull goes back to its "gives you wiiings" tagline, although as they are the first to admit, it's not exactly new anymore. Chobani also premiered one of its spots for the new "Simply 100" campaign, highlighting the natural ingredients in the light yogurt line. See Ad Age's coverage of the brand's new strategy here.
Finally, if you are in the U.S. or Canada, chances are the weather is not as good as it is in Belize right now, as the country's tourism board makes sure to remind you.