Among the new releases, Dick's Sporting Goods' emotional spot shares the story of Tyler and the hardships he's faced after losing his mother. For him, Harlem Lacrosse helps him remain a committed student and athlete, but Dick's warns that soon some students may not have that opportunity, predicting that "by 2020, 27% of U.S. public schools could be without sports." On a lighter note, Dixie's new spot, "Cat Call," shows a grandfather sharing the story of how he met his wife. The heartwarming commercial reminds us all to "focus on family history. Not the dishes."
Meanwhile, the top four most engaging spots -- from Microsoft, The Paper & Packaging Board, Airbnb and AT&T -- hold their places on the chart. DirecTV's spot, "Bad Comedian Eli Manning," is the only new addition, coming in at No. 5. It continues the "Don't Be Like This Me" campaign with the New York Giants' quarterback as the spokesperson.
Miss the previous installment of Hot Spots? Click here.