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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Mary, Josie and Teresa from OWN's "Golden Sisters" show up to flirt with men at Volkswagen dealerships.
HBO's ad for "Game of Thrones" DVDs, meanwhile, tops the Most Engaging list by showing the lengths that people will go to for the Iron Throne, even if it means risking a flat tire or lugging it up a flight of stairs.