Honey Maid Celebrates an American Immigrant Story in Latest Ad

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, a man and his dog road-trip in their Subaru Impreza, listening to Willie Nelson and crossing off bucket list goals ("Chew a shoe," "100 tennis balls" and "old girlfriend" among them). And Kristen Bell and Dax Shepard continue their twee banter in another Samsung spot. Is there anything cuter than the golden-haired pair? Maybe keeping a freezer for long-term Christmas gravy storage.

Honey Maid continues to collaborate with Droga5 on its "This Is Wholesome" campaign, this time celebrating the Fourth of July with the story of an immigrant family of Dominican heritage. Previous "Wholesome" spots include representations of same-sex and blended families that won two Gold Lions at Cannes last week.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Subaru: Make a Dog's Day Subaru: Make a Dog's Day
Network: History Channel
Show: Swamp People
Primetime Airing: Jun. 29, 8:38 pm ET
Samsung Home Appliances: Wine Over Gravy Samsung Home Appliances: Wine Over Gravy
Network: ION
Show: Criminal Minds
Primetime Airing: Jun. 29, 10:46 pm ET
Honey Maid: Fourth of July Honey Maid: Fourth of July
Network: Discovery Fit & Health
Show: Born Without a Face: 5 Years Later
Primetime Airing: Jun. 29, 10:43 pm ET
Little Caesars Pizza: Tech Troubles Little Caesars Pizza: Tech Troubles
Network: ION
Show: Criminal Minds
Primetime Airing: Jun. 29, 10:33 pm ET
Sonic Drive-In: Old French Mime Trick Sonic Drive-In: Old French Mime Trick
Network: FXX
Show: The Simpsons
Primetime Airing: Jun. 29, 8:56 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
GEICO: Prisoner: It's What You Do GEICO: Prisoner: It's What You Do
Online Views: 1,510,900
Social Actions: 4,890
SpotShare: 0.86%
Old Spice: Dad Song Old Spice: Dad Song
Online Views: 1,776,651
Social Actions: 1,237
SpotShare: 0.76%
U.S. Food and Drug Administration (FDA): Any Reason U.S. Food and Drug Administration (FDA): Any Reason
Online Views: 226,496
Social Actions: 11,799
SpotShare: 0.71%
Tylenol: How We Family Tylenol: How We Family
Online Views: 48,441
Social Actions: 11,839
SpotShare: 0.66%
Warner Brothers Games: Batman: Arkham Knight: How the Batman Died Warner Brothers Games: Batman: Arkham Knight: How the Batman Died
Online Views: 1,015,829
Social Actions: 1,422
SpotShare: 0.49%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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