Last Night's Ads: Rogen and Schumer Urge Switching Politics for Basketball
Plus, the Five Most Digitally Engaging Spots on TV Right Now
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, football player Rob Gronkowski and ESPN commentator Stephen A. Smith team up to promote Oberto's beef jerky; Victoria's Secret introduces the xo, Victoria fragrance; KFC's Colonel, played by comedian Jim Gaffigan, makes a case for Nashville Hot Chicken; and DirecTV celebrates the career achievements of its spokesman Peyton Manning.
Finally, Bud Light continues its campaign with Amy Schumer and Seth Rogen, who urge people to forget about politics and focus on what really matters: basketball.