Santa's Workshop Is Now Basically a FedEx Store: It's TV's Newest Ads
Plus, the Five Most Engaging Spots Right Now
Published on .
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Pepsi, the official soft drink of the NFL, releases a feel-good spot with Dallas Cowboys owner Jerry Jones. Musician St. Vincent listens to Otis Redding's "Send Me Some Lovin" in a spot for Sonos. (Rick Rubin, Gary Clark Jr. and Q-Tip appear in other spots for the speaker company.) And in a spot called "North Pole," FedEx is already primed to ship Christmas presents.