Kevin Hart Becomes David Beckham's Shadow for H&M

Plus, the Five Most Engaging Spots Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Samsung shows the countless ways to say "I love you" using the Galaxy Note 5 while Google asks for a lot of love for the Chromecast and new Chromecast Audio. In retail, Target goes all plaid for fall, Skechers introduces a musical shoe for girls and, finally, for H&M, Kevin Hart follows David Beckham everywhere as research to play the soccer player in a movie.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Samsung Mobile: Love Every Letter Samsung Mobile: Love Every Letter
Network: ABC
Show: Nashville
Primetime Airing: Sep. 30, 10:29 pm ET
Target: Now This Is Plaid, TargetStyle Target: Now This Is Plaid, TargetStyle
Network: ABC
Show: Nashville
Primetime Airing: Sep. 30, 10:07 pm ET
H&M: Modern Essentials Selected by David Beckham H&M: Modern Essentials Selected by David Beckham
Network: Comedy Central
Show: South Park
Primetime Airing: Sep. 30, 9:44 pm ET
Google Chromecast: Love It a Lot Google Chromecast: Love It a Lot
Network: CW
Show: The iHeartradio Music Festival - Night 2
Primetime Airing: Sep. 30, 8:38 pm ET
SKECHERS: Twinkle Wishes: Magical Musical Shoes SKECHERS: Twinkle Wishes: Magical Musical Shoes
Network: Cartoon Network
Show: Teen Titans Go!
Airing Date: Sep. 30, 6:12 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Apple iPhone: The Only Thing That's Changed Is... Apple iPhone: The Only Thing That's Changed Is...
Online Views: 22,452,388
Social Actions: 11,214
SpotShare: 7.92%
Microsoft Studios: Halo 5: Guardians: A Hero Falls Microsoft Studios: Halo 5: Guardians: A Hero Falls
Online Views: 1,827,544
Social Actions: 29,725
SpotShare: 2.30%
Honda: Paper Honda: Paper
Online Views: 2,742,960
Social Actions: 16,311
SpotShare: 1.83%
EA Sports: FIFA 16: Play Beautiful EA Sports: FIFA 16: Play Beautiful
Online Views: 4,188,353
Social Actions: 5,838
SpotShare: 1.70%
Samsung Mobile: It's Not a Phone, It's a Galaxy: Wireless Charging Samsung Mobile: It's Not a Phone, It's a Galaxy: Wireless Charging
Online Views: 4,238,946
Social Actions: 3,083
SpotShare: 1.58%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

Most Popular