Twitter's New Spot Gives World Series Its 'Moment'

Plus, the Five Most Engaging Spots Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Sonic releases a Halloween-themed spot with its comedy duo Peter Grosz and T.J. Jagodowski, and this time, they're debating whether corndogs celebrate the holiday. And Mountain Dew releases another spot with Oklahoma City Thunder point guard Russell Westbrook, who assumes a "power stance" while donning a Dew-green suit. (Check out more on that campaign here.) Lastly, Twitter releases a spot for its Moments feature celebrating fans' World Series Tweets.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Kia: Newspaper: Blake Griffin Kia: Newspaper: Blake Griffin
Network: TNT
Show: NBA Basketball
Primetime Airing: Oct. 27, 10:56 pm ET
Sonic Drive-In: Halloween Sonic Drive-In: Halloween
Network: Spike
Show: Ink Master
Primetime Airing: Oct. 27, 8:40 pm ET
Mountain Dew: Powerstance: Russell Westbrook Mountain Dew: Powerstance: Russell Westbrook
Network: TNT
Show: NBA Basketball
Primetime Airing: Oct. 27, 8:19 pm ET
McDonald's: Ditka's New Team: Mike Ditka McDonald's: Ditka's New Team: Mike Ditka
Network: CBS
Show: NCIS
Primetime Airing: Oct. 27, 8:28 pm ET
Twitter: Post Season Twitter: Post Season
Network: FOX
Show: The Big Bang Theory
Primetime Airing: Oct. 27, 9:53 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Activision: Call of Duty: Black Ops III: Launch Gameplay Trailer Activision: Call of Duty: Black Ops III: Launch Gameplay Trailer
Online Views: 2,739,475
Social Actions: 43,738
SpotShare: 2.50%
Electronic Arts (EA): Star Wars: Battlefront: Holiday 2015 Electronic Arts (EA): Star Wars: Battlefront: Holiday 2015
Online Views: 2,131,151
Social Actions: 14,386
SpotShare: 1.18%
Hulu: Hello From Hulu Hulu: Hello From Hulu
Online Views: 2,629,430
Social Actions: 9,349
SpotShare: 1.14%
Bethesda Softworks: Fallout 4: The Wanderer Trailer Bethesda Softworks: Fallout 4: The Wanderer Trailer
Online Views: 1,640,876
Social Actions: 14,774
SpotShare: 1.07%
Wrigley: The Story of Sarah & Juan Wrigley: The Story of Sarah & Juan
Online Views: 1,686,210
Social Actions: 13,051
SpotShare: 1.01%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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