Taco Bell's Latest Offers Free Crunchwraps Courtesy of Lorenzo Cain

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Janelle Monae introduces the CoverGirl Star Wars collection, encouraging you to embrace the light (gold eyeshadow) or be enticed by the dark (purple eyeliner). An ad for Fitbit says fitness goals aren't just about numbers or times, they're about reaching places you've never been before.

And the Kansas City Royals' Lorenzo Cain stole a base during the World Series, so Taco Bell is offering free Crunchwraps. (A good alternative to unlimited nuggets at Chick-fil-A, if you don't live in St. Pete Beach, Fla.)

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
CoverGirl: Star Wars: The Force Awakens: Which Side Are You? CoverGirl: Star Wars: The Force Awakens: Which Side Are You?
Network: MTV
Show: New Girl
Airing Date: Oct. 28, 10:04 am ET
McDonald's: Jerry's Flowers: Jerry Rice McDonald's: Jerry's Flowers: Jerry Rice
Network: CBS
Show: Criminal Minds
Primetime Airing: Oct. 28, 9:56 pm ET
GameStop: Python Hand Cannon GameStop: Python Hand Cannon
Network: FXX
Show: The Simpsons
Primetime Airing: Oct. 28, 8:11 pm ET
Fitbit: Get Lost Fitbit: Get Lost
Network: FOX
Show: 2015 World Series
Primetime Airing: Oct. 28, 10:21 pm ET
Taco Bell: Steal a Base, Steal a Breakfast: Lorenzo Cain Taco Bell: Steal a Base, Steal a Breakfast: Lorenzo Cain
Network: FOX
Show: 2015 World Series
Primetime Airing: Oct. 28, 8:06 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Activision: Call of Duty: Black Ops III: Launch Gameplay Trailer Activision: Call of Duty: Black Ops III: Launch Gameplay Trailer
Online Views: 2,793,746
Social Actions: 44,281
SpotShare: 2.91%
Hulu: Hello From Hulu Hulu: Hello From Hulu
Online Views: 2,687,661
Social Actions: 9,259
SpotShare: 1.32%
Electronic Arts (EA): Star Wars: Battlefront: Holiday 2015 Electronic Arts (EA): Star Wars: Battlefront: Holiday 2015
Online Views: 2,121,590
Social Actions: 10,246
SpotShare: 1.17%
Greenlight A Vet: Support Our Veterans Greenlight A Vet: Support Our Veterans
Online Views: 500,074
Social Actions: 22,041
SpotShare: 1.17%
Bethesda Softworks: Fallout 4: The Wanderer Trailer Bethesda Softworks: Fallout 4: The Wanderer Trailer
Online Views: 1,615,486
Social Actions: 13,234
SpotShare: 1.15%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.