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Man Does Donuts in Parking Lot of Donut Shop, Part 2: It's Last Night's New Ads

Plus, the Five Most Engaging Spots Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, beautiful half-naked people roll around in black and white for Calvin Klein, and for Kia, a cool dad supports his son's decision to quit his job and road-trip across the country in a new car.

"Star Wars" mania is already in full-form well ahead of the December release of "Star Wars: The Force Awakens," and JC Penney is one of many retailers cashing in on nostalgia merch. The new spot features "Star Wars" shirts, sheets and, of course, a promotion. Also, Sirius/XM Satellite Radio follows up on its "Donuts" spot with "Tow Truck."

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Calvin Klein: Intimacy: Jasmine Tookes Calvin Klein: Intimacy: Jasmine Tookes
Network: Cartoon Network
Show: American Dad
Primetime Airing: Sep. 9, 10:57 pm ET
Kia: A Son's Plan Kia: A Son's Plan
Network: NBA TV
Show: Magic & Bird: A Courtship of Rivals
Primetime Airing: Sep. 9, 9:56 pm ET
JCPenney: Star Wars Goods JCPenney: Star Wars Goods
Network: CBS
Show: Extant
Primetime Airing: Sep. 9, 9:51 pm ET
Sirius/XM Satellite Radio: Tow Truck Sirius/XM Satellite Radio: Tow Truck
Network: Fox News
Show: Hannity
Primetime Airing: Sep. 9, 10:49 pm ET
Milk Processor Education Program (MilkPEP): Milk Drums Milk Processor Education Program (MilkPEP): Milk Drums
Network: Disney XD
Show: Phineas and Ferb
Airing Date: Sep. 9, 9:14 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Truth: It's a Trap Truth: It's a Trap
Online Views: 1,348,092
Social Actions: 8,314
SpotShare: 1.23%
Xbox: NFL on Xbox: Professor of Game Day Evolution Xbox: NFL on Xbox: Professor of Game Day Evolution
Online Views: 1,258,869
Social Actions: 1,903
SpotShare: 0.75%
Android: 100 Billion Words Android: 100 Billion Words
Online Views: 689,108
Social Actions: 939
SpotShare: 0.40%
Walmart: Star Wars: The Circle is Now Complete Walmart: Star Wars: The Circle is Now Complete
Online Views: 11,542
Social Actions: 4,044
SpotShare: 0.30%
Amazon: Dog in Cast Amazon: Dog in Cast
Online Views: 24,926
Social Actions: 3,165
SpotShare: 0.25%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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