Visa Shows How the Apple Doesn't Fall Far From the Tree

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the latest releases, Matthew McConaughey sells the new Lincoln MKX with jazzy tunes and silence. Terry Crews graces another Old Spice spot with his signature aggresive wackiness -- and this time, Isaiah Mustafa has the last word. A new KFC spot with Norm MacDonald is a nod to a creepy KFC ad from the 60s. Lastly, Visa shows the apple doesn't fall far from the tree in a spot for its Checkout Sunday Delivery Deal.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Lincoln Motor Company: Arrival: Matthew McConaughey Lincoln Motor Company: Arrival: Matthew McConaughey
Network: History Channel
Show: Pawn Stars
Primetime Airing: Sep. 12, 8:07 pm ET
Old Spice: Checkmate: Terry Crews Old Spice: Checkmate: Terry Crews
Network: CBS
Show: NFL Football
Airing Date: Sep. 13, 3:08 pm ET
Samsung Electronics: Elevate Your Downtime Samsung Electronics: Elevate Your Downtime
Network: ABC
Show: The 2016 Miss America Competition
Primetime Airing: Sep. 13, 10:50 pm ET
KFC: Lie Detector: Norm Macdonald KFC: Lie Detector: Norm Macdonald
Network: AMC
Show: Fear the Walking Dead
Primetime Airing: Sep. 13, 9:26 pm ET
VISA: Sunday Deal From Visa Checkout & Pizza Hut VISA: Sunday Deal From Visa Checkout & Pizza Hut
Network: NFL Network
Show: NFL GameDay Highlights
Primetime Airing: Sep. 13, 9:47 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Activision: Destiny: The Taken King: Evil's Most Wanted Activision: Destiny: The Taken King: Evil's Most Wanted
Online Views: 9,429,631
Social Actions: 41,139
SpotShare: 6.00%
Dior: The New Fragrance Dior: The New Fragrance
Online Views: 7,838,646
Social Actions: 46,171
SpotShare: 5.67%
Activision: Destiny: The Taken King- Launch Gameplay Activision: Destiny: The Taken King- Launch Gameplay
Online Views: 2,778,004
Social Actions: 16,419
SpotShare: 2.01%
Microsoft Studios: Forza Motorsport 6: Legacy Microsoft Studios: Forza Motorsport 6: Legacy
Online Views: 1,472,576
Social Actions: 9,277
SpotShare: 1.10%
Samsung Mobile: It's Not a Phone, It's a Galaxy: Wireless Charging Samsung Mobile: It's Not a Phone, It's a Galaxy: Wireless Charging
Online Views: 1,029,272
Social Actions: 10,307
SpotShare: 0.99%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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