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Watch the Newest Ads on TV From Smirnoff, Subaru, Campbell's and More

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from millions of smart TVs. The ads here ran on national TV for the first time yesterday.

A few highlights: Ted Danson reveals that Smirnoff makes its vodka in America (surprise!) and that he (gasp!) was never named Sexiest Man Alive. Subaru promotes its "Maintain the Love" two-year maintenance plan to give its customers "peace of mind on the long road ahead." And Campbell's hypes the fact that its Chunky Maxx line of soups contain 40 percent more meat—"for 40 percent more hustle."

Today's TV Ad Highlights

Data provided by iSpot.tv
NBA Live 18: Launch Hype
Premiered on: NBA Playoff Playback, NBA TV
No airings data over the last 30 days; visit iSpot.tv for brand data going forward.
Made in America
Premiered on: I (Almost) Got Away With It, Discovery Channel
Smirnoff data for the last 30 days
Impressions: 7,094,300 (<1% of industry)
Est. TV Spend: $601,287 (2% of industry)
Attention Score: 96.41
Attention Index: 145 (45% fewer interruptions than avg.)
Premiered on: Center Court, Tennis Channel
Rolex data for the last 30 days
Impressions: 26,124,456 (9% of industry)
Est. TV Spend: $712,299 (11% of industry)
Attention Score: 90.98
Attention Index: 106 (6% fewer interruptions than avg.)
Peace of Mind
Premiered on: Today, NBC
Subaru data for the last 30 days
Impressions: 1,148,037,200 (4% of industry)
Est. TV Spend: $21,856,173 (5% of industry)
Attention Score: 85.31
Attention Index: 83 (17% more interruptions than avg.)
More Meat, Muscle and Hustle
Premiered on: Good Morning Football, NFL Network
Campbell's Soup data for the last 30 days
Impressions: 73,075,485 (9% of industry)
Est. TV Spend: $1,881,151 (22% of industry)
Attention Score: 94.35
Attention Index: 125 (25% fewer interruptions than avg.)

Data provided by iSpot.tv, Attention and Conversion Analytics for TV Ads

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. TV Spend - Amount spent on TV airings for the brand's spots.
Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.
Attention Index - Represents the Attention of a specific creative or program placement vs the average. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.
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