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Watch the Newest Ads on TV From Walmart, Nissan, Taco Bell and More

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The ads here ran on national TV for the first time yesterday.

A few highlights: Nissan serves up another ad that's a part of its new Heisman House campaign, this time featuring former college quarterbacks Jason White and Danny Wuerffel attempting yoga with the Georgia Bulldogs mascot. Taco Bell hypes a promotion that gives customers a chance at winning the new Xbox One X when they purchase a $5 Steak Quesarito Box. And Walmart calls attention to its partnership with the American Red Cross to support Hurricane Harvey relief efforts; for every dollar donated to the nonprofit through Sept. 6 at Walmart stores and Walmart.com, the retailer will donate $2 in cash (or the equivalent in merchandise).

Today's TV Ad Highlights

Data provided by iSpot.tv
We Will
Premiered on: College Football, ESPN
Under Armour data for the last 30 days
Impressions: 210,707 (<1% of industry)
Est. TV Spend: $102,986 (<1% of industry)
Attention Score: 99.64 (+9.08 vs. industry)
American Red Cross: Better Together
Premiered on: Supernanny, UP TV
Walmart data for the last 30 days
Impressions: 2,034,782,277 (21% of industry)
Est. TV Spend: $38,937,400 (30% of industry)
Attention Score: 93.29 (+1.29 vs. industry)
Heisman House: Yoga
Premiered on: College Football, ESPN
Nissan data for the last 30 days
Impressions: 1,022,734,575 (5% of industry)
Est. TV Spend: $10,066,496 (3% of industry)
Attention Score: 93.82 (+1.85 vs. industry)
You're Here Early
Premiered on: The Fresh Prince of Bel-Air, VH1
Taco Bell data for the last 30 days
Impressions: 1,669,914,212 (11% of industry)
Est. TV Spend: $28,385,397 (13% of industry)
Attention Score: 89.82 (-2.21 vs. industry)
Taste for Yourself
Premiered on: College GameDay, ESPN
Coca-Cola Zero Sugar data for the last 30 days
Impressions: 546 (<1% of industry)
Est. TV Spend: $16,894 (<1% of industry)
Attention Score: N/A

Data provided by iSpot.tv, Attention and Conversion Analytics for TV Ads

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.
Est. TV Spend - Amount spent on TV airings for the brand's spots.
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