Watch Last Night's Brand-New TV Ads from Budweiser, Oscar Mayer and More

Plus, MMA Champ Chuck Liddell Hard-Sells AutoZone's House-Brand Car Battery

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new commercials, McDonald's wants to make absolutely sure you're aware of its current breakfast promo (see McD's previous ad in this series in yesterday's batch of Hot Spots, and Ad Age's full report on the free-coffee blitz here), Chuck Liddell shows just how tough he and AutoZone's Duralast car batteries are, and Budweiser invokes Babe Ruth and baseball history to make you thirsty. Plus, here's some background on the grouchy grandpa in the "One Liners" spot: "Oscar Mayer Plugs New 'Bold' Flavors By Attacking Deli Case."

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Budweiser: Always There Budweiser: Always There
Network: MLB Network
Show: MLB Tonight
Primetime Airing: Mar. 31, 9:32 pm EST
McDonald's: Free McDonald's: Free
Network: CBS
Show: Mom
Primetime Airing: Mar. 31, 9:44 pm EST
AutoZone: Duralast AutoZone: Duralast
Network: NBC
Show: The Voice
Primetime Airing: Mar. 31, 9:08 pm EST
Oscar Mayer: One Liners Oscar Mayer: One Liners
Network: CBS
Show: Mom
Primetime Airing: Mar. 31, 9:34 pm EST
Esurance: Hank: Out-of-Touch Dad Esurance: Hank: Out-of-Touch Dad
Network: FOX
Show: Bones
Primetime Airing: Mar. 31, 8:25 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Beats Audio: Cesc Fabregas Beats Audio: Cesc Fabregas
Online Views: 2,069,224
Social Actions: 14,675
SpotShare: 3.23%
Taco Bell: Ronald McDonald Taco Bell: Ronald McDonald
Online Views: 1,534,816
Social Actions: 13,789
SpotShare: 2.72%
Chanel: Chase Chanel: Chase
Online Views: 928,859
Social Actions: 3,477
SpotShare: 1.09%
Honey Maid: This is Wholesome Honey Maid: This is Wholesome
Online Views: 1,123,724
Social Actions: 1,781
SpotShare: 1.05%
FedEx: At-Home Vacation FedEx: At-Home Vacation
Online Views: 1,198,633
Social Actions: 86
SpotShare: 0.91%

As always, you can find out more about the making of the best commercials on TV at Ad Age's sister publication Creativity.