Among the new releases, Pepsi is celebrating its "explosively cherry" wild cherry cola, Coke wants you to know that its new "sixer" packaging is "the six-pack that fits just about anywhere," and Oscar Mayer is softening its new character Frank -- see E.J. Schultz's report on how the "grouchy grandpa" is helping to take on deli-counter brands like Boar's Head -- by showing how Frank and his wife Dolly "keep it interesting."
As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.
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