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'Just Me and Him': See Honey Maid's New 'Wholesome' Ad and Last Night's Other New Spots

Plus, Jeffrey 'Arrested Development' Tambor Hogs the Sabra Hummus

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat over the past week, ranked by SpotShare scores reflecting the percent of digital activity associated with each. See the methodology here.

Honey Maid, which has held a place on the Most Engaging chart since March 19 with its initial "This is Wholesome" spot -- one of a crop of recent ads that reflect a more diverse picture of consumers -- extends the campaign with a shorter version focusing on the single dad and his son. Honey Maid previously posted a two-minute mini documentary about this dad and his son on its YouTube channel.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Sprint: Meet the Frobinsons Sprint: Meet the Frobinsons
Network: NBC
Show: The Voice
Primetime Airing: Mar. 24, 8:16 pm EST
Progressive: Heist Progressive: Heist
Network: NBC
Show: The Voice
Primetime Airing: Mar. 24, 9:18 pm EST
Honey Maid: Team Honey Maid: Team
Network: E!
Show: E! News
Primetime Airing: Mar. 24, 9:27 pm EST
Sabra: Dresses Sabra: Dresses
Network: Food Network
Show: Mystery Diners
Primetime Airing: Mar. 24, 10:39 pm EST
Mentos: Long Lash the Fresh-King Mentos: Long Lash the Fresh-King
Network: NBC
Show: The Voice
Primetime Airing: Mar. 24, 9:18 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Chanel: Chase Chanel: Chase
Online Views: 674,345
Social Actions: 18,754
SpotShare: 2.10%
McDonald's: The Club McDonald's: The Club
Online Views: 919,976
Social Actions: 12,743
SpotShare: 1.83%
5 Hour Energy: Race Day 5 Hour Energy: Race Day
Online Views: 2,179,150
Social Actions: 61
SpotShare: 1.55%
Honey Maid: This is Wholesome Honey Maid: This is Wholesome
Online Views: 1,537,425
Social Actions: 2,715
SpotShare: 1.32%
5 Hour Energy: Focus 5 Hour Energy: Focus
Online Views: 1,639,359
Social Actions: 139
SpotShare: 1.18%
Most Popular