Watch People Getting Smashed in the Head With Flying Burritos, Courtesy of GrubHub
It's the Newest Ads on TV; Plus, the Five Most Engaging Spots Right Now
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the Labor Day holiday weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Sonic Drive-In offers up an incredibly cheesy commercial (literally), while GrubHub sends burritos to unwitting hungry people ... but in a rather indelicate fashion. Meanwhile, Levi's serves up a fresh 30-second cut of an energetic minute-long spot that Creativity made an Editor's Pick in July.