Watch the Weekend's New TV Ads from AT&T, Miller, MLB and More

The 'Champagne of Beers' Appeals to the 99% With Its #IamRich Message

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new spots, Miller High Life appeals to the 99% with its wry #IamRich message, Woodford Reserve bourbon whiskey contemplates modern manhood, IBM unveils another installment of its updated "Smarter Planet" series of single-airing-only mini narratives, MLB has fun with Andrew "Cutch" McCutchen's trademark look, and AT&T gets everyone singing along to The Beach Boys' "Wouldn't It Be Nice," which Creativity previewed as an Editor's Pick last Thursday. Both the Miller High Life and Woodford Reserve spots, by the way, debuted during Sunday night's episode of "Mad Men"; maybe both brands wanted to get in on the "Mad Men" drinking games.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
AT&T: Sing Anthem AT&T: Sing Anthem
Network: ESPN
Show: 2014 Masters Tournament
Primetime Airing: Apr. 11, 9:22 pm EST
Major League Baseball: Cutch Hair Major League Baseball: Cutch Hair
Network: MLB Network
Show: MLB Tonight
Airing Date: Apr. 11, 3:19 pm EST
Miller: Rich Miller: Rich
Network: AMC
Show: Mad Men
Primetime Airing: Apr. 13, 10:40 pm EST
Woodford Reserve: Bookshelf Woodford Reserve: Bookshelf
Network: AMC
Show: Mad Men
Primetime Airing: Apr. 13, 10:54 pm EST
IBM: Skis Made with Data IBM: Skis Made with Data
Network: CBS
Show: 2014 Masters Tournament
Airing Date: Apr. 13, 2:13 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: Risk Everything Nike: Risk Everything
Online Views: 2,345,992
Social Actions: 4,238
SpotShare: 2.19%
Intel: Wildlife Photographer Paul Soulders Intel: Wildlife Photographer Paul Soulders
Online Views: 1,105,314
Social Actions: 480
SpotShare: 0.88%
Honey Maid: This is Wholesome Honey Maid: This is Wholesome
Online Views: 554,380
Social Actions: 3,493
SpotShare: 0.78%
Amazon: Gary Busey Amazon: Gary Busey
Online Views: 87,680
Social Actions: 6,576
SpotShare: 0.74%
Veet: Dudeness Veet: Dudeness
Online Views: 134,919
Social Actions: 6,045
SpotShare: 0.72%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

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