'If You're Sad, Eat a Snack': Weight Watchers' New Song

See the Weekend's New TV Ads; Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, mildly embarrassing parents celebrate Dick's Sporting Goods' largest-ever cyber event with week-long deals starting on Cyber Monday, while Fruit of the Loom outlines the rules of underwear gift giving, for those who want to do something like that in the first place. (Rule No. 1: Don't give your boss underwear.) And Weight Watchers' ode to eating one's feelings has people snacking in the bathtub, at work and on the treadmill.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Weight Watchers: If You're Happy Weight Watchers: If You're Happy
Network: AMC
Show: The Walking Dead
Primetime Airing: Nov. 30, 9:49 pm ET
Google: For Bigger Joy Google: For Bigger Joy
Network: USA Network
Show: NCIS
Primetime Airing: Nov. 29, 8:10 pm ET
Dick's Sporting Goods: Starting Line-Up: Cyber Week Dick's Sporting Goods: Starting Line-Up: Cyber Week
Network: USA Network
Show: Law & Order: Special Victims Unit
Primetime Airing: Nov. 30, 8:48 pm ET
Fruit of the Loom: The Rules of Underwear Giving Fruit of the Loom: The Rules of Underwear Giving
Network: BET
Show: 2014 Soul Train Awards
Primetime Airing: Nov. 30, 9:04 pm ET
Target: Holiday 2014: Naughty or Nice Target: Holiday 2014: Naughty or Nice
Network: CBS
Show: The Story of Santa Claus
Primetime Airing: Nov. 29, 9:32 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Beats Audio: Solo Selfie Beats Audio: Solo Selfie
Online Views: 8,861,614
Social Actions: 53,796
SpotShare: 4.11%
Foot Locker: It's Real Foot Locker: It's Real
Online Views: 810,952
Social Actions: 132,582
SpotShare: 3.51%
Dodge: Guts Over Fear Dodge: Guts Over Fear
Online Views: 706,871
Social Actions: 56,777
SpotShare: 1.61%
Old Spice: Dad Song Old Spice: Dad Song
Online Views: 2,052,086
Social Actions: 19,412
SpotShare: 1.12%
GEICO: Push It: It's What You Do GEICO: Push It: It's What You Do
Online Views: 156,135
Social Actions: 29,334
SpotShare: 0.86%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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