Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, a little girl shops for her handy, grillmaster father at The Home Depot; Kenan Thompson breaks down "FandangoNOW" syllable by syllable; Cascade dish soap helps a sneaky husband cut corners in the kitchen; and the time is ripe to shop for Dad at Kohl's, where there are early bird Father's Day sales.
Finally, DJ and musician Zedd stays connected with his fans across the country using T-Mobile's newly doubled LTE coverage.