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17 sponsors sign deals for Sydney Olympics

Published on .

Seventeen international and Australian companies have committed $400 million to the Sydney 2000 Olympic Games, putting the sponsorship schedule six months ahead of target, according to Mal Hemmerling, Games chief executive. Coca-Cola Co., IBM Corp., Visa, UPS, Eastman Kodak Co., McDonald's Corp., Panasonic, Fuji Photo Film Co., Xerox Corp. and Time are among the sponsors.

Copyright January 1997, Crain Communications Inc.

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