CLIENT FOX Sports AGENCY Cliff Freeman & Partners, NYC CD Eric Silver AD Wayne Best CW Adam Chasnow PRODUCER Liz Graves DIRECTOR Jeff Gorman, Farmland Studios EDITOR Gavin Cutler, MacKenzie Cutler
No one called to ask how to boil water? From London's Mother comes a U.K. package-goods TV campaign that makes the Snackwell Lady look normal. The 15 spots take place in the Help Line room for Pasta N'Sauce, manned by a large talkative blonde woman and her silent and creepy sidekick, Clive. Since the product is so easy to prepare, they of course have nothing to do and must amuse themselves in other ways -- like making weird bird calls and pretending to be sex line workers. In "Embarrassed," the woman tries to put Clive at ease after she walks in on him while he's amusing himself in a personal way. She fails.
CLIENT Batchelor's Pasta N'Sauce AGENCY Mother, London PRODUCERS Stephen Orent, Hungry Man; Rosie Much & Matt Buels, Mother DIRECTOR Hank Perlman, Hungry Man