Creatives from the Mercedes-Benz of North America account team at soon-to-be former Mercedes agency Lowe
& Partners/SMS are moving with the estimated $100 million account to Merkley Newman Harty. Marty Orzio, Andy Hirsch and Randy Saitta will remain executive creative directors at Merkley. Lowe is currently seeking $24 million from former Chairman Marvin Sloves in a dispute over the account move.
Copyright April 1999, Crain Communications Inc.