7Up ads break before Super Bowl

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[plano, texas] Stalled by the Screen Actors Guild six-month strike, Cadbury Schweppes' Dr Pepper/Seven Up will roll out its entire 2001 7Up campaign in the Super Bowl pregame Jan. 28. The seven spots, all by WPP Group's Y&R Advertising, New York, will continue to feature Orlando Jones as a hapless marketer and use the "Make 7Up Yours" tag.

Copyright January 2001, Crain Communications Inc.

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