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A line on phone lines

Published on .

SBC Communications, San Antonio, introduces a regional TV spot during Tuesday night's season finale of "Home Improvement" on ABC. Created by agency D'Arcy Masius Benton & Bowles, St. Louis, the spot was produced by Will Vinton Studios, Portland, Ore., and features a family of animated mouths--one of which wears braces and talks on the phone non-stop--to market second phone lines. The spot will air in SBC's seven-state region.

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