ON A ROLL: CARL PUGH

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Trade show and publishing veteran Carl Pugh joined New York's Mecklermedia last year as president of its trade show division. This week, he spearheads Fall Internet World, billed as the world's largest Internet trade show.

Age: 42

Prediction: The Internet supplements existing sales channels, and every business will have a storefront on the Internet. It's a sales tool, not a profit center.

Insight: The Internet will drive people back to good old-fashioned events and trade shows, to satisfy the human need for hands-on contact and interaction.

Peeve: The difficulty of planning in an exploding industry. Also, when people are blinded only by numbers at trade shows.

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