Title: VP-corporate partnerships
Fact: Malls deliver billions of consumer impressions per year, and they're still an untapped marketing resource.
Insight: Integrate sponsorships into retail environments by getting creative thinkers from both sides together.
Tip: If you can't deliver your proposal in one or two pages, you shouldn't bother. Be quick and precise, and don't carve things in stone. Arrive with ideas.
Secret to success: Listening is a sales skill.