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ABC Sports launches enhanced TV programming

Published on .

ABC Sports on Jan. 4 will debut Enhanced TV PrimeTime Football, a new interactive application on ESPN.com to accompany the live ABC Sports telecast of the Tostitos Fiesta Bowl. Enhanced TV PrimeTime Football lets fans access specially created content such as team statistics and trivia over the Internet that is synchronized with the ABC Sports telecast. Enhanced TV will be developed for future ABC Sports and ESPN programming.

Copyright December 1998, Crain Communications Inc.

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