Internet search engine Lycos Inc. to Bozell Worldwide, New York, for its $10 million account, previously at Mullen, Wenham, Mass.
Memtek Products, Santa Fe Springs, Calif., to DDB Needham, Los Angeles, for its estimated $5 million-plus account for Memorex tapes and audio visual products. The account had been dormant for two years.
British Knights footwear to Avrett, Free & Ginsberg, New York, for its $5 million account, covering 30 countries, previously at Deutsch, New York.
Copyright December 1996, Crain Communications Inc.