×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Account action

Published on .

CNS Inc., Minneapolis, to Martin/Williams Advertising for Breathe Right nasal strips, from Sietsma Engle & Partners; spending was put at $20 million.

Rite Aid Corp., Camp Hill, Pa., to DeWitt Media, New York, for media planning and buying. Creative remains with incumbent MARC Advertising, Pittsburgh. Spending was not disclosed.

Amoco Corp., to Leo Burnett USA, Chicago, for media planning and buying in its Atlanta region; no previous agency. Burnett already handles Amoco's national gasoline, convenience store and auto bay services businesses.

Exeter Hospital, Exeter, N.H., will review agencies for its estimated $1 million account, won in review last November by Partners & Simons, Boston.

Copyright April 1997, Crain Communications Inc.

In this article:
Most Popular