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Account action

Published on .

South Central Area Chevrolet Dealers' Council to Strong Automotive Merchandising, Birmingham, Ala., for its estimated $15 million account.

Arbella Protection Insurance, Quincy, Mass., assigned its $5 million integrated marketing account to Wickersham Hunt Schwanter, the direct marketing unit of Arnold Communications, Boston.

Copyright April 1997, Crain Communications Inc.

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