Account action

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Exeter (N.H.) Hospital to BBK, Newton, Mass., from Partners & Simons, Boston, for its estimated $1 million account; General DataComm, Middlebury, Conn., to Partners & Simons, Boston, for the creative portion of its $1 million-plus account, from KHJ Integrated Marketing, Boston; media was asssigned to Freelance Media Services, Topsfield, Mass..

Wire Networks, publisher of online magazines, to the Palo Alto, Calif., office of Weber Group, Cambridge, Mass., for PR; no previous agency.

Copyright April 1997, Crain Communications Inc.

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