Massachusetts Office of Business Development, Boston, invited seven agencies to compete for its potentially $2 million account, which will not be defended by Houston Herstek Favat, Boston. Competing are Boston shops CC & D Communications, Greenberg Seronick O'Leary & Partners, Holland Mark Martin, Irma S. Mann Strategic Marketing, Kelley Dexter and Trinity Communications, as well as Skinner-James, Watertown, Mass.
Veryfine, Westford, Mass., named six semifinalists for its account: Boston agencies Greenberg Seronick O'Leary & Partners, Holland Mark Martin, Houston Herstek Favat, and Ingalls Advertising are joined by Hayes Group, Williston, Vt., and Leonard/Monahan, Providence, R.I. Spending totalled $3.3. million last year with incumbent Mullen, Wenham, Mass.
Copyright June 1997, Crain Communications Inc.