Account action

Published on .

Blistex moved its estimated $5 million Stri-Dex acne medication account to Gardner, Geary, Coll & Young, San Francisco.

Delaware Savings Bank, Tampa, Fla., to Paradigm Communications, Tampa, from Davis Ledgerwood, Largo, Fla., for advertising and direct marketing in Florida, Louisville, Ky., and Memphis, Tenn.; spending was estimated at $2 million.

National Geographic Society, Washington, and Rodale Press, Emmaus, Pa., to Epsilon, Burlington, Mass., an American Express Co. unit, for database marketing assignments; spending was not disclosed.

Copyright July 1997, Crain Communications Inc.

In this article:
Most Popular