Book store chain Borders, Ann Arbor, Mich., to Butler, Shine & Stern, Sausalito, Calif., from Perich & Partners, Ann Arbor. Spending was undisclosed but had been estimated at around $8 million a year.
Harvard Health Centers, Brookline, Mass., to Mullen, Wenham, following a review; no previous agency. Spending was not disclosed.
Crain's New York Business, New York, to Blum/Herbstreith, New York, from Goldsmith/Jeffrey. Spending was estimated at $500,000.
Copyright July 1997, Crain Communications Inc.