Continental Airlines to Bromley, Aguilar & Associates, San Antonio, Texas, from del Rivero Messianu Advertising, Coral Gables, Fla., for U.S. Hispanic and Latin American advertising . Spending was not disclosed.
Visa USA, San Francisco, has named Dieste & Partners, Dallas, as first agency for Hispanic advertising. Spending was not disclosed.
Veryfine, Westford, Mass., has eliminated three agencies and named three others as finalists for its $3.3 million advertising account, handled for the past eight years by Mullen, Wenham, Mass. Contenders now include Boston shops Holland Mark Martin Edmund and Ingalls, Quinn & Johnson, as well as Leonard/Monahan, Providence, R.I..
Copyright September 1997, Crain Communications Inc.