Dailey & Associates, West Hollywood, Calif., has won the estimated $20 million Tosco Marketing Co. account for its 76 and PB petroleum products brands. TBWA Chiat/Day, Venice, Calif., was the incumbent on the 76 account, while BP's agency was Elgin/ DDB Needham, Seattle. Tosco's Circle K markets will remain with Thomas Tvert, Phoenix. Tosco acquired Unical's refining and marketing operations earlier this year.
Copyright October 1997, Crain Communications Inc.