Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Account Action

Published on .

Supermarket chain Safeway, Pleasanton, Calif., to the NSA Media unit of Newspaper Services of America, Naperville, Ill., for U.S. print media planning and buying, from American Communications Group, Los Angeles. Spending is said to approach $100 million a year. News Services is a unit of Interpublic Group of Cos. Safeway earlier moved spot TV and radio planning and buying to J. Walter Thompson USA, Detroit, from Interpublic units Western Initiative Media Worldwide, West Hollywood, Calif., and McCann-Erickson, San Francisco.

Acer America Corp., San Jose, Calif., named API Communications, Fremont, Calif., from Weber Harris Witt, San Francisco, for its $6 million-plus advertising and PR account, which includes Acer's commercial and home product lines.

Copyright October 1999, Crain Communications Inc.

Most Popular
In this article: