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Account activity

Published on .

Caterpillar Overseas unit of Caterpillar Co. consolidated its multimillion-dollar European, Middle East and Africa business with Young & Rubicam Business Communications, Geneva, previously handled on a by-campaign basis by Y&R and other agencies.

Hasbro Interactive Worldwide tapped Griffin Bacal, New York, as agency for its $6 million to $7 million 1996 account for its interactive games.

FCB/Leber Katz Partners, New York, said it has resigned Allied Domecq's Beefeater gin account, which has been inactive for the past two years.

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