Account activity

Published on .

Footwear marketer Asics is narrowing its agency review for its $5 million account, currently unassigned. In the hunt: Houston Helm & Co., Venice, Calif.; Kovel Kresser & Partners, Santa Monica; Lord Dentsu & Partners; and Mendelsohn/Zien Advertising, both Los Angeles.

Seagram Beverage Group, Bradenton, Fla., has consolidated its estimated $5 million Tropicana Dole Beverages North America business at FCB/Leber Katz Partners, New York, from Lord Dentsu & Partners, Los Angeles, which had the brands until they were purchased from Dole.

Copyright January 1996 Crain Communications Inc.

In this article:
Most Popular