Account activity

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Steel Recycling Institute, Pittsburgh, to GSD&M, Austin, Texas, for a new $10 million to $20 million image campaign. Bozell Worldwide, New York, and Ketchum Advertising, Pittsburgh, were other finalists.

PepsiCo Foods International said it has chosen Young & Rubicam's Moscow office to handle a product launch in Russia this autumn, but won't say what the product is. Y&R handles Pepsi Foods in 23 countries.

Yamaha Motor Corp., Cypress, Calif., to Marshall Design Associates, Newport Beach, for its $10 million account. Ground Zero and Deutsch, both Santa Monica, and Citron Haligman Bedecarre, San Francisco were contenders. Saatchi & Saatchi Pacific, Torrance, did creative for the motor sports division and media buying for all divisions.

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