Cheap Tickets, Honolulu, a national distributor of discount airline tickets, is seeking its first ad agency, for an account worth $2 million.
Tenet Healthcare Systems, Santa Barbara, Calif., to BVK/McDonald, Milwaukee, from Harris Drury Cohen, Fort Lauderdale, Fla., for the $10 million marketing account for its Florida and Louisiana divisions. BVK/McDonald already handles the client's corporate marketing.
Cervejaria Brahma, Brazil's second-largest brewery, to Nazca S&S, Sao Paulo, for its Skol beer account. Billings are estimated at $20 million for 1997, according to the agency. Fisher Justus, also Sao Paulo, previously handled.
Copyright November 1996, Crain Communications Inc.